Corporate Video Production
Astera Labs — Internship Program Testimonial Video
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Transcript: Astera Labs — Internship Program Testimonial Video
**Casey Morrison, CTO and Co-Founder, Astera Labs:** So the experience working at the Sterilabs, I think is unique compared to working other places in that you have a lot of freedom to explore different aspects of engineering, whether it be developing RTL or firmware or working in the lab, and you also get exposure to the customers that we work with.
**New College Grad:** You are contributing to an industry that is literally making the world turn nowadays. So semiconductors are huge nowadays, AI's huge nowadays.
**Intern:** They really bring us on to the team, functioning essentially as a full-time employee, and I always find it in a way funny when they say, oh we're waiting on this one really crucial part, the interns working on it.
**Intern:** I do get trusted with a lot of important work, but it's pretty large task to get a work on that go into production that people actually use and they make it actual impact.
**Intern:** There's always something to do and it's always something important, it's not just like push paper around for an hour or like run and get us coffee, that doesn't happen.
**Intern:** One of my favorite things with it is summer was a sales simulation where our managers cosplayed as customers and we would have to come up with the best solution for their needs.
**New College Grad:** I am working closely with many designers in the hard-fair team and the most important thing is they're really approachable.
**Jitendra Mohan, CEO and Co-Founder, Astera Labs:** Astera internship benefits you in many ways. It gives you real life industry exposure. It allows you to interact with the leaders in this industry. It allows you to understand what is important and what is not important just as you are starting your career.
**New College Grad:** I would say that you have to come prepared willing to learn because you will grow so much in your time here. When I first came, I honestly was like a little overwhelmed because I don't have a tech background, but people really take an interest to like the work that I'm doing and how I can even help them.
**Intern:** There's lots of intern events. Every Friday we have lunch and learn for the early professional side of Stera. Teaching us about the products and developing ourselves professionally.
**Thad Omura, Senior Vice President, Astera Labs:** The intern's symposium allows the interns to put on a poster board, all of the work, all of the innovation, all of the ideas that they've been able to contribute to the company during their internship.
**Intern:** I would say we're not just coworkers, but most of the interns are friends. We hang out after work, we get lunches, like two to three times a week. A few interns and I went on a trip to Lake Tahoe.
**Intern:** We've been up to San Francisco, so hiking, beach, everything in between. It's a great summer overall.
**New College Grad:** I finished my internship in August and then I went back to school and then I returned full time in January. I really enjoyed working with everybody and I kind of couldn't bear the thought of not returning.
**Sanjay Gajendra, Co-Founder and COO, Astera Labs:** If you're passionate about not only building great products, but you also want to build a great company that resonates with your passion and your energy, come join us at Estera Labs.
About This Video
Astera Labs builds semiconductor chips for AI and cloud infrastructure — the kind of hardware that makes large-scale data centers run. This video is their internship recruitment asset: a multi-speaker testimonial where interns and new college grads describe what the program actually involves. The specifics are what separate it from a generic "great culture" video. Interns write RTL and firmware, work in the lab, get exposed to customers, and sometimes find themselves the person working on the crucial part the rest of the team is waiting on. "I always find it funny when they say, oh, we're waiting on this one really crucial part — the interns working on it." The program includes structured development: a weekly Lunch & Learn every Friday, a sales simulation where managers roleplay as customers, and an intern symposium where interns present their contributions on poster boards. One intern finished her internship, returned to school, and was back full-time by January. CEO Sanjay Gajendra closes: "If you're passionate about not only building great products but also building a great company — come join us." This is <span class="strong">corporate video production</span> that does real recruitment work because the interns are describing real experiences, not a curated highlight reel.
What should a tech company's internship recruitment video include?
Real work — not perks. The most persuasive moment in Astera Labs' internship video isn't the Lake Tahoe trip or the free lunches. It's the intern who says she finds it funny that the rest of the team is sometimes waiting on a critical part she's working on. Engineering candidates respond to evidence that the work matters. Showing the Lunch & Learn program, the intern symposium, and the manager-as-customer sales simulation tells candidates something specific about how Astera develops early-career talent. Showing ping-pong tables tells them nothing.
How do you produce a multi-speaker employer brand video for a Silicon Valley tech company?
Cast across levels and roles. Astera's video works because it includes named senior leaders (Casey Morrison on the engineering culture, Jitendra Mohan on career development, Thad Omura on the symposium, CEO Sanjay Gajendra closing) alongside unnamed interns describing their day-to-day experience. That hierarchy matters: the senior people establish that the company takes intern development seriously, and the interns confirm it from their own experience. A video with only intern voices can feel unvetted. A video with only leadership voices feels like a pitch. Both together is the formula.
How do you make an employer brand video credible to engineering candidates who are skeptical of marketing?
Let the specifics do the work. Astera's video earns credibility through detail: RTL and firmware development, customer exposure in the lab, a sales simulation where managers roleplay as customers (an unusual and memorable program), an intern symposium with poster boards. Generic claims about 'real responsibilities' and 'great mentorship' are in every employer brand video. Specific programs and specific experiences are not. Engineering candidates notice the difference between a company describing what it wants to be and a company describing what it actually does.
What's the most persuasive element of an internship-to-hire employer brand story?
A named person who came back. Astera's video closes with an intern who finished her internship in August, returned to school, and was back full-time in January because she 'couldn't bear the thought of not returning.' That's the outcome every internship program wants to produce, told in the intern's own words. It's also the signal that matters most to a candidate who is evaluating whether a company actually develops early-career talent or just uses interns for cheap labor. Conversion to full-time, described from the inside, is the strongest possible proof of that.